Beyond the Metros
growth strategy
India-specific
Set in India; the figures and context are India’s.What this case is about
Your client is Marquee Play India, an Indian subsidiary of one of the world’s largest streaming groups. The client wants to double its revenue over the next 5 to 6 years. How should it pursue that growth?
Objective
Recommend a prioritized growth strategy that can help Marquee Play double revenue within 5 to 6 years, grounded in where the market is growing and what the client can feasibly do.
Skills this case tests
Structuring the problem
Judgement and recommendation
Communicating clearly
Working the numbers
This is an interview practice scenario. Figures in the brief are case inputs, not current market research.