The Customer Care AI Deal
growth strategy
India-specific
Set in India; the figures and context are India’s.What this case is about
Your client is Glowbox, a pan-India e-commerce platform focused on beauty and personal care products. It is considering acquiring BoliSense, a young AI startup, for an asking price of 250 crore. The client wants your help valuing the acquisition and deciding whether to proceed.
Objective
Establish whether the acquisition creates sufficient value at the asking price, and identify the strategic, operational and people-related conditions that could affect the decision.
Skills this case tests
Structuring the problem
Working the numbers
Judgement and recommendation
Communicating clearly
This is an interview practice scenario. Figures in the brief are case inputs, not current market research.