The Research Deal Price Test
growth strategy
What this case is about
Your client is Brindle Research, a global subscription research firm with a high-margin core. It is considering acquiring a competitor to create long-term value while maintaining financial discipline. The leadership team wants to know whether the deal is financially sound and what conditions it should set before proceeding.
Objective
Assess the target's standalone financial health, benchmark the offer, value synergies conservatively, and test whether the deal remains affordable under downside assumptions before recommending whether to proceed, renegotiate, or walk away.
Skills this case tests
Structuring the problem
Working the numbers
Judgement and recommendation
Reading the data
Communicating clearly
This is an interview practice scenario. Figures in the brief are case inputs, not current market research.