Sizing India's SIP Base

guesstimates

India-specific
Set in India; the figures and context are India’s.

What this case is about

A financial-services client wants to understand the scale of India's mutual-fund systematic investment plan market. Estimate the number of active mutual fund SIPs in India.

Objective

Estimate active SIP mandates by building from the population to mutual-fund holdings, accounting for multiple funds per investor and the share with an active SIP, then sanity-check the result.

Skills this case tests

Structuring the problem
Working the numbers
Judgement and recommendation

This is an interview practice scenario. Figures in the brief are case inputs, not current market research.