The Matchday Cooler
guesstimates
India-specific
Set in India; the figures and context are India’s.What this case is about
Your client, Moru Arena, operates a large cricket stadium in India. It is hosting a high-profile professional match and wants to estimate how many liters of Zestle, a lemon-lime soft drink, it sells during the match. How much should it expect to sell?
Objective
Estimate the liters of Zestle sold during the match using a transparent chain from stadium capacity to beverage volume per buyer.
Skills this case tests
Structuring the problem
Working the numbers
Judgement and recommendation
This is an interview practice scenario. Figures in the brief are case inputs, not current market research.