Network to Classroom
market entry
India-specific
Set in India; the figures and context are India’s.What this case is about
Your client is Airtel, which is considering entering the education sector in India. It wants to capture a large share of the market and plans to enter within the next year, but has not set a budget. Recommend which part of the sector Airtel should enter and how it should approach the launch.
Objective
Choose an attractive education segment for Airtel, size its market and realistic first-year opportunity, and recommend a practical entry plan that addresses setup needs and key risks.
Skills this case tests
Structuring the problem
Working the numbers
Judgement and recommendation
This is an interview practice scenario. Figures in the brief are case inputs, not current market research.