Finding the Right Price for NyayaGrid
pricing
India-specific
Set in India; the figures and context are India’s.What this case is about
Your client is NyayaGrid, an Indian SaaS company preparing to launch a separate legal AI business for lawyers. It has completed trials of a tool for legal search and drafting. Management wants to know what price to charge before a large-scale launch.
Objective
Recommend a profitable launch price by triangulating the variable-cost floor, the competitor-based benchmark, and the customer-value ceiling.
Skills this case tests
Structuring the problem
Working the numbers
Judgement and recommendation
Communicating clearly
This is an interview practice scenario. Figures in the brief are case inputs, not current market research.