Outskirts Delivery Experience

unconventional

India-specific
Set in Ahmedabad, India; the figures and context are India’s.

What this case is about

Your client, KhaoKart, is a food delivery service operating in Ahmedabad. Its reported customer recommendation score has fallen, and leadership wants to understand why and decide what to do.

Objective

Establish what is driving the reported score decline, how concentrated the issue is, and which short- and long-term actions can address its causes.

Skills this case tests

Structuring the problem
Reading the data
Judgement and recommendation
Communicating clearly
Working the numbers

This is an interview practice scenario. Figures in the brief are case inputs, not current market research.